Interesting stimulus initiative from the French Government in support of the ailing newspaper industry.
The French government is to give all 18 to 24-year-olds a free newspaper once a week for a year as part of 600 million euro aid package for the press. The concept was originally outlined in January, when the government announced its plan [...]
June 23rd, 2009
Categories: France, Media . Author: admin . Comments: No Comments
After the famous movie festival in May, the 56th international advertising festival is underway in Cannes from 21-27 June, the largest gathering of worldwide advertising professionals and advertisers.
Thousands of ads are showcased and judged and winning companies receive a Lion trophy honouring the most creative campaigns in 11 categories - film, media, press, [...]
June 23rd, 2009
Categories: Advertising, France, Media, Public Relations . Author: admin . Comments: No Comments